Received Branded Graphic Suite Honorable Mention,
Hermes Creative Award, (April 2025)

Eat’n Park

Designing Internal Communication to Mirror a Vibrant Work Culture

The goal was to make design assets so easy to use and intuitive that non-designers could create posters from scratch.

Drawing inspiration from sticker art and internet culture, the system features bold custom icons and playful typography that authentically reflects the Eat’n Park's value and culture. The versatile icon assets work seamlessly across various tools—from Canva to Adobe Creative Suite—making it easy for anyone(designer or not) to create polished, on-brand communications.

Art Direction, Brand design | Role: Lead Senior Designer | Date: 2024

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